Capital One
Agency: Authentic Digital
Role: Designer
Year: 2018-2020
Social media campaigns and custom photography for Capital One’s career and technology departments.
Capital One struggled to convince developers of their transformation into a tech company and faced the unique challenge of marketing to a group known for their aversion to traditional advertising.
By creating campaigns that emphasized transparency and real developer voices, Capital One was able to break through the noise and connect with tech talent in a more genuine way.
