Simmons Bank
AGENCY
Hero Digital / 2021
Designer
SCOPE
Brand refresh and web design for Simmons Bank, a large regional bank with operations in the Southeast, including a scalable design system, and promotional materials supporting the launch of their new digital experience.
As a growing company with small town roots, Simmons Bank wanted to connect their old and new customers, while still showcasing their expanding offerings.
With a focus on maintaining their hometown, neighborly feel, Simmons Bank needed a new visual look that could be applied seamlessly across all channels to update and unify their digital identity.
